QuickMed Telehealth — Mobile SEO & UX Optimization

Industry:

Healthcare Tech

Location:

San Diego, CA

Services:

UX; AMP Implementation

Duration:

4 Months

The Challenge

QuickMed’s mobile pages suffered from layout shifts, slow load times on cellular networks, and a booking flow that required many taps. Mobile users abandoned before completing appointments, and mobile rankings for service queries lagged behind desktop.

Strategy & Execution

Mobile-first audit to identify CLS, LCP, and input delay issues.
UX simplification: reduced form fields, introduced single-tap booking options, and improved CTA prominence above the fold.
Asset optimization: responsive images, adaptive loading, and selective AMP for high-traffic content pages.
Accessibility and trust: added clear privacy notices and HIPAA-compliant trust signals on mobile booking pages.
Mobile analytics: tracked device-level funnels and heatmaps to iterate.

Results

Mobile bounce rate decreased 28%.
Mobile organic traffic increased +41%.
Mobile appointment conversions rose +35%.

Outcome

Mobile-first improvements reduced friction for on-the-go patients, improved mobile search visibility, and materially increased appointment bookings from mobile users.

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